BizSugar.com › Customer Service › Want to get unfollowed on social networks? Try this!

I keep repeating it. Your success in social media (and elsewhere) depends on your hard work, commitment, patience — and most importantly on how caring and respectful you are towards your audience.

I follow a lot of Fan Pages on Facebook and spend some time every day observing how they connect with their followers. Sometimes, I catch an update that really bothers me.

The one below is particularly disturbing. I unliked the page instantly. It was not the first time that this entrepreneur used a derogatory tone when addressing their audience.