We own businesses because we want to choose for ourselves. The majority of decisions made by a business owner every day are about NOT maximizing profits. That’s our privilege. Profitability is not the only reason we own businesses.
Choosing Not to Maximize Profits - Awake at 2 o'clock?
Posted by cbrendlinger under ManagementFrom http://www.awakeat2oclock.com 2870 days ago
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