For very large purchases my husband, Eric, won't leave the house until he's researched it to death for brand reputation, customer feedback, and consumer reports studies. Typically, he'll enter a store knowing more than the salesperson and it becomes a battle of who knows more about what and then Eric hands over the money once he's proven how brilliant he is in front of his wife.
Marketing to Men (Or How to Help Your Husband Buy a Thong)
Posted by cre8pc under MarketingFrom http://www.usabilityeffect.com 5675 days ago
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