Yesterday, the Federal Trade Commission (FTC) issued its latest green guides, designed to ensure that the environmental claims made by marketers are truthful and non-deceptive. This is important for consumers who want to be able to trust the eco claims made for the products they buy and for marketers, obviously.
Federal Trade Commission Issues New Green Guides on Environmental Marketing Claims
Posted by
alastair under Marketing
From http://greenbusinesswatch.org 4222 days ago
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