BizSugar.com › Marketing › How the Science of Human Emotion works in Marketing - WiseStep

Advertisements are designed to touch the heart of people because if you do not make a place in the heart of your consumer then there are chances that they won’t even consider buying your product.

There are advertisements that are almost a decade old, but are still fresh in our minds and there are some advertisements that hardly score. These days’ advertisements are more complex because of the way they are designed. Customers find it hard to understand what the ads are all about. The art of simple story telling is getting lost and complexity is making its way into the ad world these days.