As in any relationship it's often the small signals you receive that can make a big difference.When marketing your brand if you miss these signals you may find one of your competitors has grabbed the opportunities.Tips to help you leverage your expertise into profitable products.





Comments


Written by saraib820
3043 days ago

Susan,

You are correct, looking out for those signals can make or break. The example of needing something now is a big one, though unfortunately it's not always possible to drop everything at any given moment. When we moved to our current location, the cable tv company we had been with for 5 years (very satisfied) said it would take a week to hook us up (it's a new neighborhood without all of the wiring). Another company that we contacted said they could be here the next day. Although we were very satisfied with the original company, we were not willing to wait a week, so we switched.



Written by m4bmarketing
3043 days ago

Hi Rivkah,

That is a great example and although it can be tough for some business to understand and appreciate the urgency it does open up opportunities for other businesses. By the way were you happy with the company you switched to?

Susan



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!