Statistics from different e-commerce companies and credible research organizations show that shopping cart abandonment rate fluctuates between 59% and 75%. Think about it, e-commerce companies are losing around 59% to 75% of customers by failing to make them convert. A report by Baymard.com showing the shopping cart abandonment rate compiled by over 30 companies — puts the average rate at 68.53%.
While online shopping has made huge strides recently, customers desire a lot from online merchants. For e-commerce companies to achieve their target sales numbers, there is a need to understand the causes of shopping cart abandonment, and how to fix them.
Shopping Cart Abandonment: 5 Ways Retailers Can Reduce It
Posted by ajayprasad under MarketingFrom http://blog.gmrwebteam.com 3129 days ago
Made Hot by: deanuk on October 3, 2015 9:39 am
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