BizSugar.com › Marketing › Using Your Competition to Find Topic Ideas

It’s probably the single most common problem with content marketing; site owners don’t know what to write about. Every blogger, site owner and marketers is going to have writer’s block sooner or later, but don’t let that stop you for long! A successful content marketing campaign relies on the consistent creation and promotion of useful content. A small snag can easily derail your editorial calendar. If you find yourself scrambling to come up with new topics for your next blog post or article, why not take a look at the competition?