BizSugar.com › Marketing › Why Product Packaging Design is Important to Ecommerce Success - Sellbrite

It might come as a shock, but the reality is that when product packaging is used the right way, it has the power to encourage repeat business and grow your customer base. You should understand that package design should align your online message with real-world customer experience, should stand out from the competition, and set a standard early on to make the biggest impact.