BizSugar.com › Marketing › Why You Should Be Spending Time On Email Marketing. The Top 5 Reasons To Work The Inbox!

The way brands and consumers communicate has evolved greatly in the last few years. While marketing communications are shifting toward newer forms of communication in many ways, Email Marketing is still a Why You Should Be Spending Time On Email Marketing. The Top 5 Reasons To Work The Inbox!trusted and versatile marketing channel.

Email Marketing trends for 2014 give small and medium businesses some great opportunities for business communication and growth. Here are top 5 reasons you should work the inbox and how!

Mobile

Due to the prevalence of mobile devices, consumers are connected all the time – in the office, on the street, in the car. Email marketing helps connect to your audience wherever they are.