Content marketing is one such tool that is applicable in Sales and Marketing departments and is often successful regardless of where it is applied. The Content Marketing Institute defines content marketing as a strategic approach targeted at creating and disseminating valuable, relevant and consistent content which is customized for individual customers in order to attract and retain the target audience and ultimately to improve profitable consumption.
3 Methods to Leveraging Content in Your Sales Approach
Posted by smpayton under Online MarketingFrom http://www.eggmarketingpr.com 2846 days ago
Made Hot by: MasterMinuteman on July 14, 2016 6:51 pm
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