Today’s information-hungry consumer is not happy to be spoon-fed advertising or ‘hard-sell’ articles.
Instead, they are looking for a more value-led approach to content.
At the same time, consumers are no-longer passive armchair spectators.
Eight reasons why content strategy should be central to every marketer
Posted by
joannw2016 under Online Marketing
From https://econsultancy.com 1933 days ago
Made Hot by: marketingvalue on June 9, 2016 11:40 am
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