Give Links to Get Links

Posted by nickstamoulis under Online Marketing
From http://www.brickmarketing.com 4393 days ago

If you’re a smart website owner you know the importance of links. Inbound links to your website from relevant sources pass on a “trust factor” to the search engines. It’s easy to become so consumed with getting inbound links that website owners can forget that outbound linking can be part of an inbound linking strategy too. Confusing? Let’s explain.

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Comments

Written by Adam_Gottlieb
4393 days ago

I look at it this way: there's just more strength and influence with numbers. The relevant, authority sites I can associate myself with, the better.

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Written by ivanpw
4393 days ago

I totally agree! I link to relevant, authority websites partly because I think they are useful (and want to give credit to them) and partly because doing so boost my site's and my outbound links' credibility in search engines.

Either way, linking out is actually a good thing if you, like Nick said, don't go overboard.

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