Industry Specific SEO Consultants Not Needed

Posted by nickstamoulis under Online Marketing
From http://www.searchengineoptimizationjournal.com 4643 days ago

SEO is an undeniably important part of any site’s online marketing efforts. But not every site owner or webmaster feels comfortable enough to handle SEO by themselves. If they don’t have anyone in-house they can turn to, many will look to bring in an SEO firm or SEO consultant to handle to job. If you are such a site owner, don’t be afraid to do the same. A reputable, white hat SEO firm or consultant is going to do everything in their power (and within the guidelines of the search engines) to help your site succeed online.

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Comments

Written by alastair
4643 days ago

Industry specific experience is a question I have been asked in the past and have never seen the relevance. I can think of very limited situations in which it would be useful. There may be a particular competitive environment in a niche or you may have linking opportunities that you are already aware of I suppose.

For the most part I see the relationship as a client understanding their business and market and the SEO understanding SEO. Working together, you get a well thought out strategy.

Interestingly, if I was already working in somebody's industry, I probably wouldn't take them on because of conflicts of interest. I wonder how industry specific SEOs deall with this?

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