BizSugar.com › Online Marketing › Mobile Marketing? Of Course! But How?

Recently, I presented at the Frederick New Media and Tech Conference. This nationally recognized conference is held each year in Frederick, MD (just outside of Baltimore and Washington, DC) with topics ranging from mobile marketing to social strategies and favorite apps.

I spoke about the basics of mobile marketing. Mobile is a channel that’s growing too fast to ignore. Yet, many small businesses find it difficult to understand how to tackle this new medium.

They are presented with so much differing information about what mobile marketing is that they end up throwing up their hands and doing nothing!

In this presentation, I discussed the basic technical and marketing principals of mobile marketing. Below are my slides and an overview of the discussion. I hope this helps!