Top Trends in Content Marketing Hiring [Infographic]

Posted by neilsonspencer under Online Marketing
From http://marketeer.kapost.com 3678 days ago

Hiring for content marketing is a hot topic — but one that's left some of the most experienced marketers baffled on whom and how to hire.

Content teams are still a new concept to many marketing departments, and there hasn't been literature on hiring for increasingly critical roles. Until now.

Today, we're publishing original research on content marketing hiring. And it gets straight to the matter. In a survey completed by more than 500 global marketers in 2014, we asked:

Who they hire
What qualities they look for in applicants
How much they pay their staff
Which marketing roles content marketers are responsible for
How much content marketing teams are expected to grow in the next year