BizSugar.com › Online Marketing › Utilize More Than One Social Media Channel

Social media is no longer an option for business. It’s a necessity. When people are conducting research online they will check out a business website AND its social media presence. Nearly everyone is using social media in some form or another today. It’s become a way of life. If your business can’t be found in social media it causes confusion today. “They don’t have a Facebook/Twitter/LinkedIn/Pinterest/etc. page? What’s wrong with them?” You don’t want to be that business that has “something wrong with them” right out of the gate.