What Is Adobe Air and How Can I Use It For My Business?

Posted by effectwebagency under Online Marketing
From http://www.effectwebagency.com 3938 days ago

Chances are you have used an app built with Adobe Air technology. From organizing your Twitter stream to ordering pizza online, Adobe Air apps have been increasingly popular and have a wide array of uses. When it comes to using Adobe Air apps to interact with your customers the possibilities are endless.

Let’s start with how Adobe Air works.

The Basics

Adobe Air which stands for Adobe Integrated Runtime was released in 2008. The technology allows developers to create rich internet applications (RIA’s) that will work the same way across all operating systems (Windows, Mac, Linux, Mobile).

Unlike traditional applications, Adobe Air isn’t a desktop application like Photoshop or Excel. It isn’t a web application either like Google Docs.

It’s a hybrid that allows it to operate somewhere in between desktop applications and browser based applications.