Why To Send A/B Split Test Email ?

Posted by charlescarmichael under Online Marketing
From http://www.alphasandesh.com 4130 days ago

For example, if you create one promotional email and send it out you may get a good response or it could not get the response you expected. However, you could get even better response for the mail you sent if you sent an A/B split test email. You might be thinking what an A/B split test email is?

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by bigmoneyweb
4130 days ago

Running A/B split tests email used to be pretty complicated. You had to setup "random slice" segments, create two campaigns, check stats, then send a final campaign. Most people barely have enough time to send one campaign, let alone two additional tests. but now, this article just made A/B testing your email campaigns easy and automatic. thanks for sharing.

- 1 +