Chrome will cease showing ads on websites that display non-compliant ad experiences, beginning February 15th. The initial warning was issued in June, but did not specify a time frame aside from “early 2018.” With over half the market share in the browser market, this has a potentially sizable impact for non-compliant websites whose ads do not meet the standards of the Coalition for Better Ads. Experiences such as full-page interstitials, automatic sound, and flashing ads are all on the list of banned ad types.
Google confirms ad blocking in Chrome will start February 15
Posted by LashonMcclure under Products and ServicesFrom https://marketingland.com 2319 days ago
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