BizSugar.com › Products and Services › Zendesk vs. Kayako for Small Biz Customer Support - Comparz Blog

Providing a rich customer experience is imperative in today’s online world. One way to keep customers and prospects happy is to give them a satisfying experience when they seek help.

Two of the top solutions that automate customer-support help-desk operations are Zendesk and Kayako Fusion, both available as online offerings.

Zendesk and Kayako Fusion are both relatively young solutions with garage-type foreign origins and U.S. presences. Zendesk, which was launched in Copenhagen in 2007, has a team of 50 programmers in San Francisco. Kayako, which was formed in Jalandhar, Punjab, India in 2001, was incorporated in Idaho. Kayako rewrote, renamed, and relaunched its solution as Fusion in 2010.