The role of a press release (also referred to as a news release) is to make an announcement of something that's happened to or within your company. Companies that try to develop their own press are often tempted to use press releases as a promotional sales tool. Be careful as this can anger many of the media contacts you've worked hard to cultivate. Good press release topics include:
Press Release Tips For Small Business
Posted by
jsternal under Public Relations
From http://www.understandingmarketing.com 5280 days ago
Made Hot by: bloggertone on November 12, 2009 7:44 pm
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