BizSugar.com › Sales › How Well Do You Know Your Competition?

Want to know one of the secrets to business success? It’s knowing your competition. When you first started your company, you probably did market research where you assessed your major competitors to find out what you were getting into and where you could gain an edge. As our businesses grow, however, many of us get so wrapped up in the day-to-day that we forget to keep tabs on what our competitors are doing.