BizSugar.com › Startups › Don’t Wait To Catch Up Until Your Customers Hate You

After working in business at all levels, and consulting to entrepreneurs for years, I’m still surprised to see so many situations where things that should be easy are painful to customers, and lead to customers hating your business. How could any rational employee or executive fail to do his or her job, not realize there is a problem, or not care enough to even try to do the right thing?