The Hype Cycle was a concept put forward by Gartner, Inc. back in 1995 meant to apply to technology product evolution and acceptance. As I was reading about it recently, it occurred to me that the concept relates directly to how investors see startup opportunities and potential success as well, at least those with technology in their offerings.

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Written by businessavante
4590 days ago

Hi Martin.

The Gartner Hype Cycle fascinates me - it's also a perfect description of the Fall TV hype they do every year - hell, for any kind of hype!

Duncan



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Share your small business tips with the community!
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Share your small business tips with the community!