Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends.
Many Entrepreneurs Believe Viral Marketing is Free
Posted by martinzwilling under StartupsFrom http://blog.startupprofessionals.com 3928 days ago
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Martin...”
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