BizSugar.com › Startups › Startup Professionals Musings: 7 Strategies To Prepare For The Next Customer Change

If you think your business has weathered the storm, think again. In addition to obvious economic challenges, the emerging generation of customers is determined to radically change the rules for customer engagement. Their expectations of relationship and personalization are taxing businesses today, and their power through social media will kill those who can’t or won’t comply.