BizSugar.com › Startups › Straight Talk for Startups Gives you Rules for Pitching Your Business to Investors

In the TV series “Star Trek: The Next Generation” and its sequel series “Deep Space Nine,” the commerce-centric aliens known as Ferengi had a directive called The Rule of Acquisition. Well, entrepreneurs are not aliens, but start up complexity, especially when it comes to financing a start-up and managing its complexity, can feel alien enough to warrant a few rules.
While there are a lot of books on startup rules, the best one is a straight talking resource called Straight Talk for Startups; 100 Insider Rules for Beating the Odds from Mastering the Fundamentals to Selecting Investors, Fundraising, Managing Boards, and Achieving Liquidity. Written by Randy Komisar and Jantoon Reigersman, the book is a condensed series of concepts belonging in every small business library.