BizSugar.com › Strategy › Content Strategy for the Web

Companies today, have many means and channels for information & data dissemination towards their [possible or potential] clients, organized around their chosen content strategy. Usually the most companies, hire content strategy specialist, to formulate their content strategies around the main objectives of one’s company, but there are companies that either have a strategy, nor cooperate with some specialist in the content sector in order to align the objectives of the company with the content they disseminate. And usually, this cause more problems in comparison to the ones it solves.

Many business today fail to formulate a coherent strategy for the web content. Take a look at this presentation, explaining, why?