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Designing a landing page that clicks is not rocket science. But to create a PPC landing page that will give you both clicks and conversions is the work of pure art and science. An effective landing page design may be a combination of several factors like usability, accessibility, persuasion and tru Read More

For the first few years of its life, Instagram was an ad-free community. By 2017, however, it will produce nearly $3 billion in mobile ad revenue, and 34 percent of American agency professionals cite it as the social network of choice for client campaigns.

The opening of the advertising floodgat Read More

Colors play a major part in corporate branding. Why not try to influence how people respond to your brand with some smart color choices of your own?
http://bit.ly/1QMQPei Read More

Some say brands should adopt technology at their own risk, but we disagree. Online technology is making advertising better than ever before. Here's why. Read More

Samsung is a troll.

At least, as far as Apple’s concerned.

They troll Apple’s product launches. They troll them on Twitter. In their commercials. They even use Google AdWords to troll their biggest nemesis.

The internet chuckled as Samsung continued their harassment campaign against Apple. Read More

Had the pleasure of sitting down with Facebook Advertising guru Jon Loomer, & picking his brain on some of the most common advertising mistakes made on FB. In this podcast, we talked about some of the mistakes Jon himself made early on, luckily, we also went over what he did to correct them! Read More

So your website is a success story. Over time, you’ve built a reputation and created so much awesome content. Traffic increased exponentially, as did your AdSense RPMs. Your revenues doubled from month to month. And just as you begin to gloat about your blog profitability – it stops.

Your traffi Read More

With the IAB refusing to admit Adblock Plus to an event and the Brave adblocking browser on its way, we discuss why ads need to be more creative than ever. Read More

Email remains one of the most popular and effective methods of communicating and engaging with your customers between visits. With one study reporting a potential ROI yield of 4300% for email marketing, this three-part series will help you become an email marketing expert! Read More