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How many times have you purchased a newspaper ad or direct mailer and saw little, if any results?

If you’re like many small business owner, the answer is “too many times”. So what’s going on here, is traditional advertising dead? Do you need to dump offline advertising and concentrate on your Read More

Whether you are buying or selling a business, there are many good reasons for dealing with business brokers. Read More

Did you know that moms often control household budgets and expenses? This makes them the prime audience for the development of exciting new applications and of course many brands' advertising efforts. Moms, like everyone else, like to use apps, which can often signal our personal tastes and interes Read More

Copy writing for the web scares the hell out of most new people looking to start a digital business. Overcoming this fear of sales is important to your success. Without doing so your never going to generate the volume of business your looking for. Follow these 7 simple tips to ensure your copy is d Read More

Independence Day is tomorrow! Bags are packed and plans are set for the long holiday weekend. But what does that mean for PPC’ers?

There are a few holidays that dramatically impact B2B traffic. At BuyerZone, we’ve noticed 5 holidays that stand apart from the rest: Memorial Day, Independence Day, Read More

By Lorien Roux

When it comes to your business and its brand, design is extremely important. Design is what brings your customer and your business together; it’s not simply a name or a logo, but an overall image or feeling that a customer has when dealing with you. When more than one person has t Read More

How does a person begin creating a video? What are some of the rules that shouldn't be broken? Where should the video be posted? What if it isn't perfect? Answers here. Read More

Learn how to take your content creation efforts to the next level by using paid, earned, and owned media as part of your initial content marketing strategy.

Content marketing evangelists have spoken – “Create great content that appeals to your customers and you’ll profit.”

While this is true, Read More

Reviews equal trust. If your Google+ Local company page is appearing on the first page of the search engine results, reviews could help you rank higher and get more click-throughs.

In this article I’ll share 3 ways to get more reviews for your business. Read More