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Writing a book is one of the most difficult things to do. You don’t just fling a book at the public. It has to be presented in a way that both represents your message and resonates with the public. Read More

It is with a hypocritical tear in my eye, that I write the final list post I shall ever write as both an ode and “sayanora” to playing it safe – Five reasons you shouldn’t use a list in your post: Read More

Find out why less fans and followers can actually be better for your business's social media profiles. Read More

With Twitter usage at an all-time high, it seems nearly impossible to read a magazine, watch a set of commercials or pass a row of billboards without running into the now ubiquitous hashtag (#) symbol. Although it has been in use for years, the offline marketing of this Twitter specific tag has rec Read More

Small Business Owners should run fantasy football leagues with their customers in order to build strong relationships with them. See what benefits fantasy football offers. Read More

Part of me hesitates to post this post because it’s point is so obvious. Read on and you’ll see why I decided to go ahead.

Let’s say you’re in the process of buying a car …or a boat …or a refrigerator. You ask the sales rep what value their company provides to their customers. The answer you Read More

I’m often asked, ‘How can I grow my business?’ The answer can be simple. To grow, we know we need more profit. That profit can come with more customers; more orders placed or even larger orders. So, how do we grow these numbers? Read More

Just like any reader, journalists need to be pulled in by a great story. This is why press releases don't work. Read More

100,000. 250,000. 500,000 Twitter followers.

It's an egotistic illusion. It's like a guy that stuffs a sock in his pants to make the ladies think he has a huge dingaling! Read More