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In the years that I've been writing about sales and marketing, Brian Carroll has been one of the sources I trust the most, hands-down. He understands both sides in a way that many self-styled gurus don't. He knows what does and doesn't work in real-world situations, and he offers practical advice, not fluff. Best of all, Brian isn't afraid to Read More

This strategy --- of empathizing with the role of another professional, however lower down in the hierarchy --- costs very little but gets you rich returns. Read More

The two day Social Media Smarts workshop in conjunction with the DMA will offer more than enough basic social media tips to share. Here are the top 10 Online Marketing Blog posts according to visitors, post ratings and incoming links for October: Read More

I keep getting email from people who want to get new businesses off the ground, but don't know where to start. They're overwhelmed, confused, and in a lot of cases ... Read More

Barack Obama is the first "Social Media President" in history. He's the first one to understand and harness the power of sharing and communicating through social media platforms to not only get out his message, but to energize a group of Americans into action. Of course it wasn't just Barack alone, it was his campaign team that focused in an Read More

Worth article to read!!!! Read More

One of the simplest ways to grow your blog's readership is to leverage other places that you have an online presence. Read More

In The Disconnect in PPC vs. SEO Spending, Rand Fishkin demonstrates that "SEO drives 75%+ of all search traffic, yet garners less than 15% of marketing budgets for SEM campaigns. PPC receives less than 25% of all search traffic, yet earns 80%+ of SEM campaign budgets," then asks: "Why does paid search earn so many more marketing dollars?" Read More

If there has ever been anyone who had something brilliant to say about almost everything, it would be Mark Twain. And there's no doubt in my mind that he would make an excellent blogger. Read More