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So what's unprofessional behavior got to do with real estate blogging supremacy? Quite a lot. Let me show you how through these 6 tips. Read More

Are you considering a direct mail campaign in the near future? Looking for some tips on how to be successful at it? Read on to discover a few proven direct marketing strategies to double or even triple the response rate. Read More

With revenue slumping for many companies due to the economic downturn, many marketing and sales executives are realizing taking steps to avoid being too slow to respond to the interest of a prospective buyer. The traditional industry guidelines have suggested 24 to 48 hours was an acceptable response time for web leads, but many companies are now Read More

Best-selling author Scott Fox interviews Rich Brooks about Twitter marketing. Great hour long FREE PODCAST that covers - How can Twitter help grow my business? - What makes a good "tweet" message? - What specialized tools like TweetDeck, Twhirl, Tweetlater, Twitpic, Tweetbeep, or Twitterfeed do we recommend to maximize your Twitter time? - Read More

Every marketing tactic gets more scrutiny when budgets face the sting of a struggling economy. Here is a glance at how marketers expect to tailor their investments in digital tactics during a downturn. Read More

As a business owner, it might seem enticing to send an e-mail blast about the latest product or service your company offers to everyone on your list. However, before you do, take a few minutes to see how segmenting your customer base provides more-focused advertising, as well as more sales and marketing opportunities. Read More

Naturally, this has led many individuals, sites and businesses seeking higher rankings to employee tactics that are plausibly removed from the direct exchange of capital for links, and while link brokers and link sales still thrive, they do so in an ever-increasingly paranoid & underground realm so as not to risk discovery and devaluation. In this Read More

Let the Motrin ad backlash be a lesson to those who think 'viral' is always a good thing. Viral equals a positive message. There can be good viral campaigns and bad viral campaigns. The reputation crisis which detonated this past weekend which was witnessed by just about every single mom-blogger existent in the blogosphere gives us the bad vers Read More

Let Google help you. The new tool recently launched by Google, the Search-based keyword tool(beta), basically helps advertisers spot the 'unused' keywords consumers enter when conducting a search for their products. In other words, it prevents marketers from overlooking certain terms and suggests them to be added into their search campaign. Read More