Online Marketing | Small business news; tips; networking

Posted by ureach under Online Marketing
From http://www.marketingpilgrim.com 6057 days ago
Made Hot by: on April 23, 2008 4:21 am

SocialMedia Networks says they're the first ad network to focus 100 percent on social media. They have over three billion ad impressions to more than 15 million unique visitors per month. These ad impressions are delivered within 5,000+ applications and they're appearing on Facebook, Bebo and MySpace. I asked SocialMedia's CEO Seth Goldstein a Read More

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How to trap the busiest of prospects with Google local

Posted by JohnH under Online Marketing
From http://eimr.blogspot.com 6058 days ago
Made Hot by: on April 22, 2008 12:56 am

Google's local business center is providing marketers with a complete arsenal of weapons to trap time-starved prospects, including video as we told you last week. Marketer John Jantsch at Duct Tape Marketing followed up with great post, reminding me of all the ways you can use Google local business services (i.e., the maps). To my mind, his li Read More

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What SEO Myths to Watch Out For

Posted by LisaAlexander under Online Marketing
From http://wahnewstoday.com 6059 days ago
Made Hot by: on April 21, 2008 2:33 pm

A few myths we should all know about. Read More

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Effective website design coding by Poetic Prophet (AKA The SEO Rapper)

Posted by JohnH under Online Marketing
From http://youtube.com 6060 days ago
Made Hot by: on April 20, 2008 9:36 pm

Rapping about creating a search engine friendly website, Poetic Prophet has certainly created his own niche. And while you could say this is a rapping spoof, he's actually pretty good. Not only is this entertaining, but listen closely and you might actually learn something. Read More

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Secrets Of Paid Search Success From 1930s Direct Mail Wizards

Posted by ILuvMktg under Online Marketing
From http://searchengineland.com 6061 days ago
Made Hot by: on April 19, 2008 8:02 pm

We search marketers can learn a lot from the direct mail wizards. Putting it more crudely: if Claude Hopkins were alive, his Google campaigns would kick ass. Claude Hopkins. Albert Lasker. John Caples. David Ogilvy. Leo Burnett. Maxwell Sackheim. If you don't know these names, you should. They're the guys who invented direct respo Read More

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The Secret of Tracking Yahoo! Keyword Data in Google Analytics

Posted by ILuvMktg under Online Marketing
From http://www.ppchero.com 6061 days ago
Made Hot by: on April 19, 2008 8:02 pm

For advertisers who are using Google Analytics in tandem with their AdWords PPC account, the process for tracking data is a cinch. The question then becomes, “How do I track this data for my Yahoo! Search Marketing PPC campaigns?” Read More

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Older Web Users: Online Content, Ads Aimed at Young

Posted by Aaronontheweb under Online Marketing
From http://www.marketingcharts.com 6064 days ago
Made Hot by: on April 16, 2008 9:56 pm

"Most internet users age 45 or older say content online serves less their needs and interests than those of younger persons, according to (pdf) a Burst Media survey on the availability of age-appropriate online content, website design and targeted advertising." Read More

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Increase email capture by 319% with the right incentive

Posted by JohnH under Online Marketing
From http://www.marketingexperiments.com 6065 days ago
Made Hot by: on April 16, 2008 12:15 pm

The right incentive can make a significant impact on response rates, whether it's used to build lists and generate leads or increase online sales. But how do you determine which incentive will overcome friction best and deliver maximum return? And which common errors should you avoid? Even if a site or page has been 100% optimized for severa Read More

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How much traffic do your competitors generate?

Posted by wontonu under Online Marketing
From http://www.pandia.com 6065 days ago
Made Hot by: jlawlor on April 15, 2008 12:41 pm

One way of benchmarking online success is to beat your competitor traffic wise. Pandia takes a look at online services that try to measure the traffic of web sites. Read More

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