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Little to no competition can be a great way to earn new business. However, a healthy competition can go a long way in improving your brand. Read More

Sometimes I’m so busy focused on what I’m doing with my own business—both the wins and the challenges—that I don’t know what’s going on in the world around me. I find that there’s comfort in knowing that others share the same frustrations (and successes) as I do as a micropreneur. So I asked a few Read More

Do you track your time for client projects? Should you? And if so, how best to do it? Tracking the time you spend on a client’s project might be easy for you. Or it could be a nightmare. The more a person works in a silo, the easier it is. The more a person multi-tasks, the harder it is. Read More

As a business owner, you need to improve your productivity, so that you can increase your profit. But keeping a cool head when you’re running the show can prove one of the biggest challenges. So take a deep breath and a step back. Read More

Here’s some advice from someone who has lived in both worlds. After more than a decade as a statewide office holder and almost two decades helping companies capture government business, I’ve seen it all. Read More

Cash flow problems aren’t entirely out of your control—and they’re not unpredictable, either.
Proper budget forecasting coupled with an understanding of symptoms that might indicate cash flow problems are in your future can help you protect your business. Read More

Buyer’s persona helps you create engaging content for your potential customers, it gives you insight about the habits of various types of customers. But before start creating the content for potential customers you need to research about the buyers persona. Collect data from web analytics, your own Read More

Let’s face it, email is a necessary evil. But over the years, I’ve come up with a system to help me track all the requests and information bombarding my Gmail inbox. Google has some less-than-obvious hacks that can help you manage your email better. Below are four of my most used Gmail hacks that y Read More

No two people work the same. Some people prefer working late into the night, and some people utilize their energy best in mornings. If you are not a morning person but would like to be one, here are a couple productivity hacks that can help you get the most out of those dreaded mornings. Read More