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Taking time to determine business requirements before launching into a new IT or process-based project is a critical component of good planning and protecting company assets. Clearly defining the current process, the problems that need to be focused on, and working with the people in the organizati Read More
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How can you tie a celebrity to your business or product to draw in new customers? Here's an idea from a public library. Read More
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How people interact and engage on social media and how important brands are to the experience.

Interaction for users is people focused but the experience is brand influenced. Read More
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One of the things I’ve been attempting to learn more about is advertising and sponsoring – both in the traditional sense (ie, offline) and online – through this site. The learning is going well. The results could be better. Read More
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Making money blogging can be a very lucrative way to earn online. This is because you do what you like and get to make money by doing it. But like every other form of business, your success with your business partner in the blogging world underlies with you creating a win-win situation
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When you’re creating store signs and displays, the overall goal behind these marketing efforts is to sell, or motivate buying. So other than words, the images you use are essential elements of signage that should always convey a message. What images motivate selling? Here’s a rundown of images and Read More
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Many websites rely on selling online ad space in order to turn a profit. Some will invest in a Google’s AdSense campaign, while others sell ad space for related companies. Many site owners, myself included, have invested thousands of dollars in display advertising in order to build online brand awa Read More
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As marketers everywhere are left with no option other than to embrace the cloud here is a look at why cloud computing makes advertising for businesses tick. Read More
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The effectiveness of your advertisement creative should be evaluated by how easy it is for a consumer to receive the key selling points that you are trying to communicate. Too many small businesses stuff ad creative with many of their key selling points. Fortunately, there is a more effective way Read More
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With the right skills and a unique and creative edge, you could have what it takes to land a spot with an advertising agency. Take the first step here. Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!








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