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Advanced technology has led the development of a new breed of marketers, those who are perpetually connected with their target market and constantly update their customers about new products and services through 140-character announcements. Read More

With so many methods and tools available for marketing and advertising a company, it can be just as hard choosing one to use as it was starting the company in the first place Read More

Should your small business advertise? Advertising is one tool among many tactics that might warrant a place in your marketing toolkit and can help remind customers about your business, call attention to new products or happenings, attract new customers, and slowly build your customer base. Here are Read More

Small business websites can benefit from optimal ad placement on their website, learn what best practices to follow and how Google's latest update affects it. Read More

What is a copywriter? The answers vary -- some are even funny! This infographic meme visualizes some of the wild, wacky views of what copywriters *really* do... Read More

Digital sign and digital billboard apps allow a business to easily turn their iPad into a communication medium to use with their customers. Read More

Summer 2012 will bring the Olympics to the UK, with several million spectators following closely behind.

“The Olympic Games give the host country exposure on the front page, in the middle pages and on the back pages of every newspaper in every country on Earth over a six-week period.”
Michael Read More

Effective interior and outdoor signage is essential to the branding efforts of almost any business. Tips provided here for better signs will increase your sales from existing customers as well as by attracting new ones. Read More

If pet copywriters are tying their marketing to the change of the season, you should be thinking about it too. No matter what kind of business you do, here are some strategies and copywriting tips that can help you sell more.
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