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When it comes to advertising for your business, you can’t have too many ideas. By trying new things, you’ll find your most effective marketing niche. Read More

“We Bring Good Things to Life,” a slogan that GE used for more than 20 years, was everything that a good company slogan should be. It communicated a company value that mattered to customers. It was memorable. It worked for a full range of products. It worked in print ads, radio ads, and more. Read More

Today I want to share with you notes I took on a presentation that featured some of the finest concepts mainstream ad agencies have to offer.

These are notes I took FOREVER to take for you from “Art & Copy: Inside Advertising’s Creative Revolution” which is a documentary film directed by Doug Pr Read More

Truth on what is behind the email scheme of a website. It actually shouldn't be a scheme or trick at all. Just a simple sign up for something in return. Read More

Below are some useful quotes for Puzzle Marketers who are looking to put all the marketing pieces together. Whether you’re a blogger, a small business entrepreneur, or a corporate CMO, you’ll find some value in these articles by some smart people. Read More

FedEx Office released a survey that measures the power of signage. Look at these numbers and the undeniable reasons why good signs are worth the effort. Read More

Advanced technology has led the development of a new breed of marketers, those who are perpetually connected with their target market and constantly update their customers about new products and services through 140-character announcements. Read More

With so many methods and tools available for marketing and advertising a company, it can be just as hard choosing one to use as it was starting the company in the first place Read More

Should your small business advertise? Advertising is one tool among many tactics that might warrant a place in your marketing toolkit and can help remind customers about your business, call attention to new products or happenings, attract new customers, and slowly build your customer base. Here are Read More