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Vibram has agreed to pay $3.75 million to settle a class-action lawsuit that was filed in 2012 by a woman who claimed the company deceived customers by false advertising. Read More

RAY White Surfer Paradise's New Projects division has delivered a bumper first quarter for the group with $53.3 million in sales. Read More

If anyone should act his age, it’s the man in these new Progressive Insurance commercials. In an attempt to target young audiences, Progressive has released an ad campaign about growing up, encouraging potential young customers to ditch their parent’s insurance and get their own. There are four 15- Read More

While print and digital design share some fundamentals, their overall differences must be understood. Both mediums have the ability to impact your audience. Here are some ways to improve your design with print materials as well as explain differences between the two formats. Read More

I have a confession to make...

I am a bit of a nerd.

Certainly not breaking news to some :)

In this blog post, I share how to write profit pulling advertisements in 6 steps. Miss these, and you're throwing money away. Read More

Considered the saving grace in an industry failing to capture ad dollars even as readers consume more content, native advertising is not without its problems. Read More

Know what your market is searching; keep your focus on better customer experience. Make a habit to update your knowledge and implement new trends in your Read More

Spotify is set to launch a new marketing campaign, but this time it is going to be excluding TV. They are investing seven figures in order to show the importance of online interaction. Three videos show the different online interactions. Read More

If a picture is worth a thousand words, save your breath, get a camera and become proficient at taking photos. Your throat – and clients – will thank you. A sharp and snappy photo has always been one of the keys to enticing shoppers. Read More