BizSugar.com › Upcoming News › Marketing › Page 7040

Having all the latest Web 2.0 marketing tools does not ensure your marketing success if you use them incorrectly. Unfortunately, all too often entrepreneurs join social networks and associated groups and then immediately attempt to market to everyone the very same way they ran advertising in the past. Not only does this not work, it actually harms your credibility and thwarts your success.

Wha Read More

Even though the squeeze of the recession is lessening, marketers cannot abandon the quest for discipline and efficiency. Marketers have a direct digital marketing mandate to unify database and multi-channel content execution to gain efficiency and aggressively pursue improved consumer experiences… and the sales spoils that accompany them. Read More

How do you use Twitter? How do you make Twitter profitable? These are questions asked of me frequently and below is an overview of how I personally use Twitter. First and foremost I look at Twitter as a stepping stone in building a relationship with potential clients and partners.  Twitter, for my business, is not a great tool for ongoing relationships.  I cannot carry on a meaningful conversatio Read More

Kudos to all the companies who have utilised social media in 2009, but since 2010 is around the corner; it is a good time to see what can be done better in 2010. There are many opportunities and so much could be done that the list is endless, but here I have tried to select the 10 lowest hanging fruits. Nothing is absolute, and we all know that what works for some doesn’t for others. Read More

Offering Tips and Advice in Business Articles and Blog Postings is a Golden Strategy for Attracting Clients. It allows us to demonstrate our expertise, skill and acumen. But never make yourself redundant by giving away all of the pieces of the puzzle and providing a "do-it-yourself-manual" for prospective customers. Read More

You made a resolution to be better this year. You can keep that commitment. Here are the people I am following into 2010:
Elizabeth Marshall @lizmarshall If you are author, want to be an author or like learn from authors, you need to tune Liz in. I just starting working with Liz and I saw immediate financial [...] Read More

Lots of opportunities were left on the table.

But there was a lot more organizers could have done to capitalize on this.

Give people a place to go — and promote it.
Ask your supporters to make it bigger.
If your cause is related, jump in! Read More

Are you STILL doing surveys the old fashioned way? While most traditional methods have their benefits, there are many other new and improved ways to collect customer feedback that will enhance your relationships with customers AND your profitability. Read More

Wading into the fast-moving flow of social media can be daunting to a small business owner with very little time on his hands. So Inc. has boiled down 30 tips — from using social networks to generate leads to what not to say in your blog — for the time-strapped but socially curious CEO. Read More