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The Friday FREE white paper list is a way to review over 40 new white papers each week without submitting registration or personal information. The list is made up of white papers submitted via Twitter and is posted each Friday. It is a great way to review white paper examples and learn new techniques. Read More

I've worked for bosses who hold polar opposite views on the issue of whether or not a manager should apologize. One believes that a manager should never apologize to their employees. The other makes it a practice to apologize regularly for wrongdoings. During the last few months... Read More

"In the coming decade marketing will be reengineered from A to Z. There is little doubt that markets and marketing will operate on quite different principles in the early years of the twenty-first century." Read More

Discover how you can analyze your personal Twitter stats, track your traffic, and get the best content for your website before everyone else. Read More

The Twitterverse is hugely dominated by adults users and this has perhaps made Twitter unappealing to teens. There may not be many teens using Twitter currently but according to ComScore, it is certainly the fastest growing segment. Read More

Congratulations @BritneySpears and @TheEllenShow for hitting the 3 million mark! The next one to hit the big 3 would probably be our favorite news network, @CNNbrk. Read More

Customers love us one minute and hate us the next. Yet, we might be adding to the fickle nature of customers by doing things that bug them. Read More

It's an age-old question in the advertising world: how much of my hard-earned money should I put into marketing my business and building more sales? Ask any marketing expert and they'll tell you a different story. Read More

Asking what is after CRM, assumes we have had success with CRM, or that it is time to sweep it under the rug and start a new. Read More