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Are you doing any kind of target marketing for your small business? More specifically, are you employing any kind of new technologies available on the marketplace that identify specific groups of people who visit, or even shop, on Web sites? Collecting data on these individuals may be a valuable way for you to target your online marketing efforts. Read More

The Friday FREE white paper list is made up of white papers that have been posted to Twitter over the course of the business work week. The list allows you to review white papers without the hassles of registration or personal information. Each week you can review new samples and apply formatting techniques to help you hone your white paper market Read More

With some hard work and determination, most people can get rich (to varying degrees) with an online business, but I wouldn't hold your breath for the quick part. If you are going to be successful online it takes just as much effort and time as in a "conventional" non-virtual business. Read More

Why won't Google index the rest of my web site pages? You've worked hard to make your web site search engine friendly but the crawlers aren't including all your pages in their indexes. Here are 2 suggestions to help improve your Google SEO page indexing, plus some Scott Fox marketing advice to stop being a "tweak freak"! Read More

SEO has been around a long time, but longstanding is ringing spot on! So many people will throw money at Google Adwords, which isn't a bad idea, and if you are very familiar with how the system works, but SEO really needs to be the main part of your recipe to increase traffic through search engines. Read More

Webmasters and optimizers have found ways to artificially boost the positions of websites and to achieve higher search rankings in an unethical manner. This type of search engine optimization is called “black hat SEO.” Search engines will penalize these sites by removing them from the index or banishing them to a low position if bad behavior is di Read More

If you want to make sure your business brand is secure across a rapidly expanding universe of social media networks, KnowEm can be an important place to start. The site basically allows you to check for and secure your brand across a vast number of social media networks some of which you may barely be aware of and even allows you to concentrate in Read More

What prompted you to see your last first-run movie? Like most, it was probably the movie trailer you saw in the theater or on TV. Your Executive Summary is a lot like that movie trailer. This blog post will give you some pointers you can use to get your Executive Summary to work for the reading of your white paper just like a good movie trailer do Read More

This story from CNN Money.com Small Business tells the story of using online marketing to turn customers into repeat customers. An important part of that online marketing, says the story, is keeping lists of customers who visit and buy from your site. These are the best possibilities for further sales in the future. Keeping track of your customers Read More