Wondering how to start a small business blog? This article from Small Business Brief looks specifically at the importance of planning before starting your blog and looks at some of the critical questions to answer. Deciding what you wish to accomplish with your small business blog is a huge part of the equation...and a huge part of figuring out wh Read More
The Friday FREE White Paper List is a summary of the free white papers that have been posted during the past week on Twitter. Each white paper is completely FREE and does not require either email registration or any other personal information. This is a great way to review white paper examples and learn new techniques. Read More
When running any type of pay-per-click (PPC) online advertising campaign, most business professionals spend a lot of time planning their keywords. Unfortunately, these same businesspeople often miss one important element of PPC: defining negative keywords. Negative, or “excluded,” keywords are the search terms under which you do not want to show u Read More
Marketing costs are going up, so why not charge a fee for a white paper? Sounds reasonable, no? NO! This blog post will tell you why this is a bone-headed strategy that is limited to a limited number of specialty marketers. Read More
Will Google Wave be the NEW wave for small business? Mary Grace Ignacio of GirlOpinion thinks it might. Read some of Mary Grace's interesting analysis of the new Google tool and how it might be applied in the future. You can also check out Mary Grace's regular comments on business and life on Twitter @girlopinion. We'd love to hear more analysi Read More
Thanks to bizSugar Twitter follower Cathleen Thomas @famlegacy for this one: How to buy your business some Facebook friends. I think this is kind of an interesting story because while the Australian company is being criticized for gathering friends for its Facebook clients presumably using the name of the company on the Website, no one would sugge Read More
Can video marketing trump other mediums when it comes to spreading the word about your small business? It can, according to Caroline Melberg at the Small Business Mavericks blog. Why? Because, Carolinhe insists, video can inspire more trust than print or even audio only messages about your product or service. Video allows more levels of communicat Read More
You may believe your small business could benefit from being listed on Wikipedia, Matt McGee of Small Business Search Marketing isn't so sure. After all, he argues, in this recent post, what every business owner wants when someone is searching for their business on Google is to control as many of the sites that pop up in a search as possible. Mat Read More
Every industry sets minimum standards. To not do so, creates greater market confusion. Do you think a 1, 2, 3, or 4 page document should be called a white paper? This blog post attempts to set minimum standards for the term 'white paper'. Your input is certainly welcome! Read More
How do you rank well on search engines so your website can be found? It is a bit tricky, but with a few simple techniques you can improve your website's SEO (search engine optimization). Read More
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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!