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Here is a huge list of great marketing strategies for local small businesses and online marketers that can help anyone gain more exposure, more market share, increase sales, and boost website traffic. Read More

To expand its growing global video game streaming service, Playcast Media Systems Ltd. announced today that it has raised $10 million in Series B financing from MK Capital and JVP. Read More

Face-to-face contact with customers is the crux of a guerrilla marketing strategy. You could, for example, surprise them with an unannounced dance-in at your town square on a Saturday morning, or dress your employees like bears and have them hand out product samples outside a store. You can also us Read More

Spending all day reading and interacting with people in your niche can make you feel, you know nothing, but everyone had their own skills, and interests that they bring to a project, make the most of yours. Read More

In my experience, inventors aren’t interested or aren’t very good at building a business, and entrepreneurs aren’t usually good scientists. These people need to find each other, and can jointly make a great team for a new startup.

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The reason your story is so appealing is because it is so unique, no other business has the same story and within that story provides a much needed glimpse into the character of a company and the potential it has in the future. Read More

Save not just money, but tons of time as well: Cost Cutting -- Part 6 of the 10 part series: Why You Should Run Your Business Online Read More

Some companies’ strategies rely, on a higher or lower level, on cold calling. Isn’t cold calling, real-time calling?
The problem: How many prospects listened to your sales rep finish the pitch and hopefully understood the value of your product or service? We know, very few... Read More

The theme of e-Rep pops up fairly regularly in this blog – even more often in my mind. In my book, maintaining and continuously improving the value of my electronic alter-ego (…or sales assistant or whatever you want to call it) who’s on duty 24 X 7 X 365 is essential for all sales reps. Read More