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Learn how DooGooders uses free social media tools to build customer relationships, manage their service routes and achieve success. Read More
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Today, let’s discuss how small businesses can get free advertising through corporate social responsibility or CSR. CSR follows the concept that each company has a responsibility, in fact an obligation, to help the same community that allows them earn profit. Each company should choose a sector... Read More
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Interview with Scott Gerber, Founder and CEO of Gerber Enterprises, on how he landed columns with major magazines, why his first company failed and how he corrected his mistakes, and more. Read More
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Why aren’t you comfortable shouting your accomplishments from the rooftops? You know you are great at what you do. Even though you have competitors, you know there is no one else offering better solutions than you do, because no one else has the same unique set of gifts. Read More
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The winner of The Great Emerging Franchise was just announced, and it's a young company that is in the food business...but not just any food business. This one rolls... Read More
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Did you know that 53% of people hate their jobs. Do you hate your job? Here are your three alternatives. Read More
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As marketing and PR are changing rapidly with the constant evolution and expansion of the digital ecosystem, success requires integrated efforts that combine the smartest tactics in traditional PR combined with online marketing and SEO practices. The Internet has changed how we receive information, Read More
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About a week ago Vocus announced the results of its annual PR planning survey, titled Social Media Comes of Age. Today, we’ve sliced that data exclusively for B2C Insider to look strictly at the data from respondents with a B2C focus.

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Everyone has a favorite pair of shoes. They are the ones that make your feet feel comfy, and brighten your mood simply by slipping them on. Each person’s favorite pair is cherished for different reasons, but feels like they were made just for you. Finding your niche in the business world feels Read More
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Cartoon inspired by the blog post 'No Sheep' and the youtube video 'Leadersheep...'
(Created using istockphoto.com, getpaint.net and my iPad.) Read More
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