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Understanding success is not hard nor is it hard to repeat once you’ve been there. The hard part is maintaining it and staying there long enough to enjoy it. If you think I or anyone else has all the answers for making your brand successful you’re smoking some serious good “big dreamer” stuff. Read More

Any organization considering social media should identify why it wants to use it in the first place. Does it support a business objective? Are the target customers regular users of the social media technology that is being considered? If business objectives are fuzzy or customers don’t use the tech Read More

Tip of the Week – Nov 17, 2010
Build relationships with those who are already where you want to be. Then work smart to catch up.

Who you choose to surround yourself with has a tremendous bearing on your success. The go-getters, who are where you want to be, will challenge you t Read More

Here is a little known secret to help you prepare for a meeting that your competition isn’t doing. Do this and you will be ahead of 99% of all sales people. Read More

Some of you know what trackbacks and pingbacks are, some of you THINK you know, but all of you might wonder why is this so important for me to write a whole post about. Read More

Whether you respond to the RFP on your desk or not, here are some of the reasons the RFP process is unhealthy. For you and for your dream client. Read More

For the last few weeks I’ve been intrigued by the Guest Blogger Contest on BlogEngage, mostly because of the incredible amount of high quality posts submitted by bloggers from all around the world.
While Brian is already hard at work on organizing the second contest in what seems to be... Read More

In today's climate, positioning and pricing are becoming more and more difficult to define. As a general rule of thumb, high prices are set for higher positioned products or services and low prices are set... Read More

Where is social media headed? What is important to learn about now so that we feel like we’re “in the know” six months down the road? Here are some predictions and a bit of analysis on where we’re headed as we close out the final six weeks of 2010. Read More