By William Weidendorf...Social Media Marketing is not a quick fix. You have to be vigilant, strategic, and patient. Don't jump on the bandwagon just because everyone else is, and then lose interest quickly. Have a strategy first, do your research, then tackle it with a long term plan Read More
As your email-marketing program develops and expands—and your in-house technology struggles to keep up—you might decide to outsource tech tasks that no longer make for the best use of your team's creative time or your budget Read More
For the last couple of years almost everyone with a job has felt lucky to have it. The economy has absolutely forced companies to make cutbacks, hold off on investments and squeeze more productivity from their staff. We all knew that times were tough and that’s the way it was. But it seems times may be changing Read More
When making the worthy investment in the mobile Web there are three basic considerations to keep in mind. While these points will not capture every bit of useful knowledge when strategizing the mobile Web, they are good considerations prior to launching a vendor search Read More
I reviewed Joel's ebook on selecting a franchise. It offers many great ideas and tips to make the research and decision-making process smarter and safer.

Are you a rule follower or a rule maker?  This is one of the questions Joel Libava, known as The Franchise King, and author of How to Carefully Select a Franchise Read More
Why do we think celebrities are so amazing? I don’t! When I see a celebrity endorse a product and brand that they themselves did not create I want to throw the T.V across the room. These celebrities will do anything and say anything just for the fast money that companies are throwing at them. Big brands spend all this money on celebrities just to try to get our attention and win our trust, but what makes these big brands think that we trust a random celebrity that they just seem to pick out of a hat. If anything, they are probably hurting their brand more by using that celebrity Read More
Small business owners - are you looking for a custom payment processing solution for your thriving small business? You might want to look into North American Bancard Read More
Do you have a Twitter account for your business? If you said yes, good for you! Twitter is an outstanding tool to connect with customers, drive traffic to your site, meet colleagues and industry experts, and much more. In fact, when used properly, you can get more mileage out of Twitter than many paid marketing methods. It’s that “when used properly” part that too often trips people up Read More
Stories Make Insurance Real! Otherwise you are just buying a piece of paper and a promise... Stories make Insurance Tangible Read More
Take a look and think about how Google (and therefore your customers) find and access your website. Then think about whether you are delivering business value with your current setup. Try to be honest. And then, when you think you have all the boxes ticked, throw “social” into the mix and see how you stack up. Scared? You should be Read More
Subscribe

Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!