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If you run an ecommerce business, chances are your customers – regardless of their age, gender or economic status – are active on social networks and social media sharing sites. Leverage these five social media marketing tips for ecommerce to either get started with more social digital marketing or take your current social strategy to the next level. Read More

Allow me to take you on a little journey, a quest if you will. Allow me to be your Sherpa on your mountainous traverse to becoming a Social Media Super Star! Read More

101 Marketing Strategies. Examples of unique uses of social, interactive and experimental marketing. Strategies using the principles of smarter, faster, cheaper. Read More

Amongst the local universities in Singapore, there’s only one that caught my attention; Singapore Management University (SMU). With the rise of popularity in using social media, SMU took that in their stride and naturally went on to set up a Twitter and Facebook page account; SMU Admissions and @SMUadmissions respectively.
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One of the best things about WordPress are its themes, which allow small business owners to change the look of their site with a single click. For more advanced customisations however, users would generally still require the services of a web designer.

Until now. Meet the Headway Premium WordPress theme Read More

ompanies are unable to scale to keep up with the social phenomenon

We know that customers are using these social technologies to share their voices, and companies are having a very difficult time to keep up.

For companies, real time is not fast enough. Companies need to be able to anticipate what customers are going to say and do, in order to keep up. Although Motrin responded to angry mom’ Read More

Internet Marketing can be as subtle as being in places where everyone else is showing up. You can be be there as well and the results can be staggering. Read More

Social Media & Small Business : Taking your first steps in Social Media View more presentations from Shashi Bellamkonda. Yesterday I was lucky to meet 40 women entrepreneurs in Southern Maryland and they were a great audience and asked very practical and thoughtful questions Read More

...The first step in positioning through social media is to get to know your audience intimately. Commonly referred to as social media monitoring tools, guerrilla intelligence tools allow you to sort through the millions of possible blog posts, Tweets, and videos honing in on relevant conversations by your target market. Once this target market has been identified, and their true needs, wants, co Read More