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TweetDeck is a great tool for small business owners who use Twitter to communicate with customers and prospects. TweetDeck saves time when managing Twitter for business. Read More

Last week I wrote about the development of FourSquare Day and why it was an opportunity waiting to happen for your business. Today, I'm proud to announce that this little idea that started in the creative mind of Dr. Nate Bonilla-Warford (Optometrist and Social Media Superhero) has become an international epidemic. FourSquare has proclaimed April 16th as the Official FourSquare Day and people aro Read More

Everything you read these days has a connection to social media, because everyone is doing it. Or are they? A chorus of voices shout 'yes' in unison, but... Read More

This is another (unedited) excerpt from the new book Jay Conrad Levinson and I are writing:

Guerrillas know that social media and social networks are bi-directional communications tools. Most of your competitors will be stingy with their real level of interaction and conversations with the marketplace. Chat more, contribute more, and listen more than your competitors. Read More

Little did we know how much the face of social media would change on February 4, 2004 when Mark Zuckerberg, a no-name college student at Harvard, launched Facebook. Read More

When your business establishes a presence on Facebook, you make a commitment to be a good neighbor, a trusted Facebook friend. The emphasis is on being a friend, not a store, a business, or even a customer service help desk. Here are some best practices to market on Facebook without getting burned. Read More

Recently while researching for a guest speaker a thought stroke me: What is the future of gate-keeping in organisations? Read More

I love Wordpress, and others small business owners and marketers should too. Over the past two years, it has become my web design platform of choice. Read More

Social media can be quite overwhelming. There are many different ideas about which social networks are the best to use and how to use them most effectively. These are the social media forums I use and how I use them: Read More